Website Design and Development
Your website looks fine. It just doesn't bring in work.
Shepard Consulting designs and builds fast, accessible websites for contractors, trades, and small businesses. Every site ships with a page for each service written in the words customers search, local business schema, WCAG 2.1 AA accessibility, privacy and terms pages, a lead form with clear consent language, and crawler rules so Google and AI assistants can read it.
Everything happens by email. Replies within 24 hours from matt@shepardconsulting.ai.
The Problem
What is actually going on
A lot of contractor websites are a home page, a gallery, and a contact form. Every service the company sells is crammed into one paragraph. Google cannot tell what the business wants to be found for, so it guesses, and it usually guesses wrong.
Then there is the stuff nobody sees until it costs them. No privacy policy. A form that texts people without asking. A site a screen reader cannot get through.
What You Get
What is included
One page per service
Each thing you sell gets its own page, its own headline, and its own questions answered. That is what ranks, and it is what AI assistants quote.
Fast by default
Built on Next.js and hosted on Vercel, the same stack this site runs on. No page builder bloat and no plugin updates breaking things on a Saturday.
Accessible from day one
WCAG 2.1 AA: keyboard navigation, visible focus, labeled forms, real alt text, reduced motion support, and a published accessibility statement.
Legal pages included
Privacy Policy, Terms, Disclaimers, and Accessibility Statement, written for your business. They are templates, not legal advice, and your attorney should review them.
Lead capture that asks permission
Forms with proper labels and error messages, optional phone fields, and consent wording for calls and texts.
Search and AI basics
Local business and service schema, a sitemap, clean canonicals, and an llms.txt file, all in place at launch.
How It Works
Three steps, all by email
Send me your current site, or the fact that you do not have one
I reply by email with what I would build, a page list, and a quote with a delivery date.
You send photos and answer questions
The timeline mostly depends on this step. I write the pages from your answers and real job photos.
Launch, then hand over the keys
The code lives in a repository in your name and the domain stays registered to you.
I Try It On Me First
Where this has already been proven
This site is the sample. Everything on the list above is running on the page you are reading, including the accessibility statement in the footer and the assessment form on the home page. I built it and I maintain it.
The sites for my other companies are built the same way.
Before any build starts, we write down exactly what done means and we both sign it. I keep working until every item on that list functions. No cutoffs, no close enough.
I am Matt Shepard, a licensed general contractor in Colorado and the owner of Shepard Consulting. Every system I sell is one I run in my own businesses. Read the case studies.
Common Questions
Website Design and Development: questions people ask
How much does a contractor website cost?
It depends on the number of service pages and whether you need writing and photography help. Send a message with your current site or a description of the business and I will reply with a quote by email.
How long does it take to build?
It depends mostly on how fast photos and answers come back from you. I put a delivery date in the quote.
Do I own the website when it is done?
Yes. The code lives in a repository in your name, the domain stays registered to you, and nothing is locked to a proprietary builder.
Can you fix my existing site instead of rebuilding it?
Sometimes. I start with an audit of what is there. If the problems are content, schema, and accessibility, those can often be fixed in place. If the platform itself is the problem, I will say so.
Related
Usually done together
SEO and AEO Optimization
Technical SEO plus answer engine optimization, so Google, ChatGPT, Gemini, and Perplexity can find your business and describe it correctly.
See how it worksWebsite Accessibility and ADA Compliance
WCAG 2.1 AA audits and code-level fixes: keyboard access, screen readers, contrast, forms, and a published accessibility statement.
See how it worksGoogle Business Profile Setup and Management
Get on Google Maps and stay there. Verification, categories, services, photos, weekly posts, and a reply on every review.
See how it worksTell me what you need fixed
Send a message with your business name and what is not working. I will reply by email with what I would do and what it costs.
Last updated September 20, 2026.