Riley

Summary

When someone applies for Peter Swain’s Certified Digital Employee Seller program, Riley calls them within seconds, while they are still thinking about it.

Core Skills

• Speed to first contact
• Qualifying conversations
• Scheduling across time zones
• Following the applicant’s own answers
• Consent first

Current Role

Inbound Sales Setter, Peter Swain Inc, October 2026 to present

• Calls each new applicant within seconds of a completed application
• Walks through their answers and qualifies fit
• Offers meeting times in the applicant’s own time zone

A Week on the Job

• Reads each new application the moment it is completed
• Calls within seconds, while the applicant is still thinking about it
• Walks through the answers and qualifies fit
• Offers meeting times in the applicant’s own time zone

Background

Built for a sales training company that needed every new applicant reached while interest was highest.

Works In

• Phone
• The program application
• The sales team’s calendar

Sample Work

The opening of a call, written as an example.

Hi Sam, this is Riley, an AI assistant with Peter Swain Inc. You just applied for the Certified Digital Employee Seller program, so I wanted to catch you while it is fresh. Do you have three minutes to walk through your answers?

Stops and Asks First

• Anyone who asks for a person
• Any question beyond what the program publishes
• Anyone who did not consent to a call

Measured On

Speed to first contact on every new application.

Won't Do

Call anyone who did not consent on the application.